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Tuesday, November 20, 2012

iPad, Wii U top choices on kids' holiday wish lists, according to Nielsen study

What do kids want for Christmas? According to a Nielsen study, Apple and Nintendo products.

The annual survey asks kids ages 6-12 what electronic devices interest them the most as the holiday season approaches. Leading the list is the iPad at 48 percent, followed by the Wii U, the brand-new Nintendo console that just released, at 39 percent. Rounding out the top five are the iPod Touch, iPad Mini and iPhone. Yes, 6-year-olds are asking for iPhones for Christmas. Funny, and kind of sad at the same time.

Other notable items include the Kinect add-on for the Xbox 360 at 31 percent, Nintendo 3DS/3DS XL at 29 percent, the regular DS at 28 percent, Sony PS3 at 26 percent and the Xbox 360 at 25 percent. Only 14 percent of those surveyed wanted a PS Vita.

For those ages 13 and over, the iPad once again topped the list at 21 percent of those surveyed who wanted one. That was followed by a computer at 19 percent, tablet computer other than an iPad at 18 percent, Wii U at 17 percent and an iPhone at 14 percent. The Kinect is at 9 percent, PS3 at 8 percent, Xbox 360 at 7 percent, Wii at 6 percent, 3DS/ 3DS XL at 5 percent and PS Vita at 4 percent.

Apple trouncing the competition should be no surprise to anyone since they've done this the past couple of years. Maybe next year we'll see a new Xbox or PlayStation console topping these lists.

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Blogger bob swegar said...

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January 12, 2013 at 12:44 PM 

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